Rodney Sacks

About Rodney Sacks

Birth Year: 1949
Birth Place: Laguna Beach, California, United States
Residence: Laguna Beach, CA, US
Alma mater: Wits University
Occupation: Chairman and CEO, Monster Beverage
Salary: $10,434,988 (total compensation, 2015)
Relatives: Leslie Sacks (brother) Caron Sacks (sister) Ze'ev Bielski (brother-in-law) Adi Bielski (niece)

Rodney Sacks

Rodney Sacks was born on 1949 in Laguna Beach, California, United States. Rodney Sacks is one half of the billionaire duo running Monster Beverage, which makes an energy drink that competes with Red Bull and Rockstar Energy. Sacks is Monster's longtime chairman and chief executive, while Hilton Schlosberg is the vice-chairman, CFO and COO. The two South African natives started running the company together in 1990, and have made lots of acquisitions along the way. Among the most significant was the 1992 purchase of soda maker Hansen's Natural, back when it was small-time operation. In 2002, the company introduced its marquee product, Monster Energy; ten years later, the business changed its name from Hansen Natural Corp. to Monster Beverage. In August 2014 Coca-Cola bought a 16.7% stake in Monster and agreed to partner on its energy drink business.
Rodney Sacks is a member of Food and Beverage

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Sacks and his family emigrated from South Africa to California in 1989. His sister Caron Sacks is married to Israeli Politician Ze'ev Bielski and his brother is art collector Leslie Sacks.


In 1990, a consortium led by Sacks and his fellow South African, Hilton Schlosberg, acquired Hansen Natural Corporation, which in 1992 acquired Hansen's Natural Soda and Apple Juice for $14.5 million. Since 1990, Sacks has been chairman and CEO of Hansen Natural Corporation, which changed its name to Monster Beverage Corporation in 2012.

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