Rishi Shah

About Rishi Shah

Who is it?: Cofounder and CEO, Outcome Health
Birth Year: 1986
Birth Place: Chicago, Illinois, United States
Education: Northwestern University (dropped out)
Title: Chairman, Outcome Health
Parent(s): Upendra Shah Sonal Shah

Rishi Shah

Rishi Shah was born on 1986 in Chicago, Illinois, United States, is Cofounder and CEO, Outcome Health. Rishi Shah, a 31-year-old college dropout, is cofounder and CEO of healthcare media firm Outcome Health. Outcome Health places iPad-like tablets and large-format touch screens in doctors' waiting rooms and offices. Outcome plans to sell ads and more for the touch screens to health insurers and hospital systems with the goal of making patients healthier. Venture capital investors valued Outcome Health at $5.6 billion in May 2017, and Shah owns about 80% of the company. Shah, the son of a doctor, dropped out of Northwestern University to start a previous company which morphed into Outcome Health.
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Rishi Shah was born in 1986 in Oak Brook, Illinois, the son of Dr Upendra Shah, an endocrinologist and his wife Sonal Shah. He was educated at Hinsdale Central High School and Northwestern University, but dropped out to start a Business career.


Shah developed a Business plan for ContextMedia at Northwestern with classmates Derek Moeller and Shradha Agarwal in 2006 to distribute health educational content to doctors' offices and waiting rooms monetized by ad revenue from pharmaceutical companies. ContextMedia grew revenues 2,965% from 2010 to 2015 to $63.5 million with Shah as CEO, ranking it as the 6th fastest-growing private company in Chicago in 2016. In 2017, ContextMedia rebranded itself as Outcome Health.


Investors in Outcome Health sued the company, Shah, and Agarwal in November 2017, claiming fraud and breach of contract. This followed a Wall Street Journal investigation published in October 2017 alleging that Outcome Health misled advertisers with manipulated information. In January 2018, Outcome Health announced that the lawsuit has been settled, with the founders reinvesting $159 million of their $225 million investment dividends back into the company. Shah resigned as CEO as part of the settlement but remains chairman of the board.

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