As per our current Database, Patrizio Bertelli is still alive (as per Wikipedia, Last update: May 10, 2020).
Currently, Patrizio Bertelli is 75 years, 1 months and 4 days old. Patrizio Bertelli will celebrate 76rd birthday on a Wednesday 6th of April 2022. Below we countdown to Patrizio Bertelli upcoming birthday.
|Popular As||Patrizio Bertelli|
|Occupation||Fashion & Retail|
|Age||74 years old|
|Born||April 06, 1946 (Milan, Italy, Italy)|
|Town/City||Milan, Italy, Italy|
Patrizio Bertelli’s zodiac sign is Taurus. According to astrologers, Taurus is practical and well-grounded, the sign harvests the fruits of labor. They feel the need to always be surrounded by love and beauty, turned to the material world, hedonism, and physical pleasures. People born with their Sun in Taurus are sensual and tactile, considering touch and taste the most important of all senses. Stable and conservative, this is one of the most reliable signs of the zodiac, ready to endure and stick to their choices until they reach the point of personal satisfaction.
Patrizio Bertelli was born in the Year of the Dog. Those born under the Chinese Zodiac sign of the Dog are loyal, faithful, honest, distrustful, often guilty of telling white lies, temperamental, prone to mood swings, dogmatic, and sensitive. Dogs excel in business but have trouble finding mates. Compatible with Tiger or Horse.
Born in the Tuscan city of Arezzo, in 1946, Patrizio Bertelli is part of an Italian family with a long legal tradition. Nonetheless, his professional life soon began in the leather goods industry, leading the way to his entrepreneurial Future in the luxury industry: when he was 21 and at university he founded a small leather goods company, Sir Robert, which has been the base of his Future entrepreneurial career.
In the late 1970s he met Miuccia Prada, granddaughter of Mario Prada, founder of the Prada brand, not only they started a professional relationship, but also a personal one which later led to their marriage.
In the 1980s, they rethought Prada’s image and added a modern dimension to the brand’s core identity. Bertelli introduced a new Business model within the luxury goods industry when he brought all internal processes together in order to have full control of the production line and of quality standards. This involved a product differentiation strategy, the development of new collections and labels as well as the renovation of all boutiques. With this rationale, the company expanded rapidly through the 1980s and 1990s.
Working in collaboration with Rem Koolhaas and Herzog & de Meuron, in the late 1990s, Bertelli and Miuccia Prada decided to re-visit the concept of shopping, and they launched the “Prada Epicentres” project. In these stores, luxury goods, Technology, design and architecture merge to create a range of services and sensory and audiovisual experiences . The “Prada Epicentres” are located in New York (Rem Koolhaas, 2001), Tokyo (Herzog & de Meuron, 2003) and Los Angeles (Rem Koolhaas, 2004).
Along with his wife, Bertelli has a passion for contemporary art and culture which led, in 1993, to the creation of Fondazione Prada, whose activities span from art exhibitions to architecture, film festivals, philosophy and other cultural projects, held both in its Venetian palace on the Grand Canal, Ca’ Corner della Regina, and a 19,000 square metre exhibition space in Milan, which opened in May 2015. Some Fondazione Prada projects were in locations such as Paris, London, Seoul and Tokyo.
In 2000, Bertelli received an honorary degree in Business Economics from the University of Florence.
Bertelli also has a passion for Sports, in particular for sailing. In 1997, he set up the sailing team ‘Prada Challenge for the America’s Cup 2000’, challenging for the America’s Cup. Prada was sponsor of the Luna Rossa team in the 2000, 2003, 2007 and 2013 editions of the America’s Cup, winning the Challengers’ Selection Series in 2000 and making the final in 2007 and 2013. Bertelli was the first Italian to be inducted in the America’s Cup Hall of Fame, on 29 June 2012.
Later, in 2013, Forbes ranked him and his wife as one of the most influential couples in the world.
As of 2015, Bertelli is, together with Miuccia Prada, co-chief executive officer of the Prada Group, which includes: Prada, Miu Miu, Church’s, Car Shoe and Marchesi 1824.